Established in 2002, the Savills Shanghai retail team is unrivalled in terms of both service delivery and track record. Led by professionals with extensive international experience and in-depth local knowledge, the team has established an excellent working relationship and long-term cooperation with both landlords and retailers, providing them with a comprehensive range of integrated real estate services in the areas of retail management, consulting, leasing and marketing.

RETAIL CONSULTANCY
Our retail consultancy team provides developers with advice and detailed research data, working alongside architects and developers on design and concept ideas to ensure that the final product is a success.

Design Consultancy:

• Major entry and exit points
• Floor layout and circulation
• Number and location of vertical transportation including external elevators, sighting-lifts and corridors
• Shop layout including size, depth and configuration
• Shop visibility and exposure
• Proposed location of major space users and anchors
• Location of public access points including car park ingand drop-off points
• Other design details of the project such as lighting design, signage design, etc.

Marketing Consultancy:

• Theme and positioning of the project
• Detailed advice on floor layout according to architectural design
• Making trade-mix and tenant-mix for each floor
• Project's rental prospects

Examples of past projects:

Shanghai: Citic Square, Xinmei Union Square, Hongyi Plaza, 96 Plaza, Super Ocean Project at Xinzhuang, Novel Place, Plaza 353, In Point, Park Place, The North, Yueda Shinill Times Square

Other Cities: Changzhou Nan Da Jie Renovation, Nanchang Bayi Square, Chengdu Qianjiang Platinum Project, Yangzhou Core Pacific Project, Shenyang Paliburg Plaza, Wuxi Hongdou Project, Luneng Project in Chongqing

RETAIL AGENCY
We also advise on consolidated retail schemes, providing developers and landlords with optimal solutions to maximise the potential of their centres with the best tenant mix and line up, and working with management teams to make these schemes attractive to both consumers and retailers.

• Finalise theme for the development and its positioning
• Finalising the merchandise mix by level, section and shop unit and also the target brands for each unit
• Rental projections on unit base, including asking rent, target rent and budget rent
• Setting up a marketing schedule (working schedule)
• Advice on legal documentation, including LOI, tenancy agreements and other hand-over documentation
• Preparation of marketing brochure, flyers and other required promotional materials in conjunction with an advertising firm
• Conducting site tours with prospective tenants and undertaking of negotiation for lease in respect of all space at the Mall on behalf of the owners and to agree on leasing parameters
• Assisting developer to accomplish the project's promotion program

Examples of past projects:
Citic Square, Central Plaza, Revamp of Huaihai Road, Raffles City, Join Buy City Plaza, Xinmei Union Square, Hongyi Plaza, Novel Place, 96 Plaza, In Point, Shanghai Bay, Plaza 353, Revamp of Huaihai 688

RETAIL MANAGEMENT
Savills' retail management and consultancy service focuses on a variety of different features, including marketing, leasing, staffing, customer service, financial management, facility management, and property management, among others. By providing a comprehensive array of solutions to meet our clients' needs, we help to facilitate effective management of retail projects, enabling clients to maintain market sustainability and profitability.

Savills Retail management & consultancy service comprises two stages as follows:

Stage One: Pre-opening Consultancy Service

• Suggestion on Establishment of Mall Management System
• Suggestion on Establishment of Financial System
• Suggestion on Leasing & Lease Administration
• Suggestion on Preparing Promotion Budget and Execution of Promotion Plan
• Suggestion on Setting up Management office
• Liaison with Different External Parties
• Suggestion on Property Management

Stage Two: Post-opening on-site Retail ManagementService

• Installation & Maintenance of Mall Management System
• Financial System Management
• Tenants Remix
• Promotion Planning & Implementation
• Client & Customer Service Management
• Administration & Human Resources Management
• Risk Management
• Property Management